Bahrain Credit has signed a five-year contract with Clayfin and Computer World to overhaul its retail digital banking services.

Retail banking digitalisation:

Under the partnership, Bahrain Credit will leverage the Clayfin Retail Digital Banking solution. This will offer omnichannel digital services to its customers. The solution includes internet banking and mobile banking services.

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The deployment of the solution will help in improving customer engagement as well as utilise upsell/cross-sell opportunities.

Computer World, which is also a partner in the contract, will host the solution on Microsoft Azure Cloud Platform.

Bahrain Commercial Facilities Company CEO Adel Hubail said: “As part of our Digital Transformation strategy we wanted to use technology to challenge the way retail credit business is done in Bahrain.

“And we needed a strong digital banking experience partner like Clayfin to accelerate transformation initiatives and change the way we do business.”

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Bahrain Credit head of innovation and business technology Ali Al Marzooq said: “In a new era of digital banking, Clayfin’s solution will help us to create personalized and customer focused omnichannel experience.

“We chose Clayfin after a rigorous evaluation process for their proven track record and experience of working with leading financial institutions in the region.”

What Clayfin does?

Clayfin focuses on providing digital banking experience solutions to the financial institutions. It caters to retail, corporate and SME banking businesses.

In September, another Bahrain-based lender Al Salam Bank-Bahrain (ASBB) upgraded its mobile banking app with Clayfin’s Mobile Banking Solution.