Emirates NBD has successfully completed the roll-out of its enhanced mobile banking app, ENBD X. The bank says the app has been engineered from the ground up incorporating latest technology, security and user experience trends. Moreover, the cloud-native app offers lightning-fast performance, user-friendly journeys, top-level security, and the largest array of products and services.
Initially rolled-out in a phased manner, ENBD X is now available to all Emirates NBD customers. New customers can instantly open a digital account with the bank in less than three-minutes through a mobile paperless journey. The app’s global dashboard gives customers a 360-degree view of their entire financial portfolio. It also includes critical updates, such as upcoming payments or status of pending requests.
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In all, users can use more than 150 services on ENBD X. These include updating Emirates ID and Passport details, opening a fixed deposit, obtaining account balance certificates and reference letters, and applying for a loan on card in real time.
Transferring funds on ENBD X is the same as sending a text. The app also offers extensive free global transfer and payment options and recommendations on the best transfer method. These are based on the selected beneficiary. Users can view all transactions across their accounts and cards. They can also instantly download authenticated account statements. Customers can maximise day-to-day savings through more than 1,000 personalised Emirates NBD-exclusive deals across travel, shopping, dining and e-commerce.
And users can view images of cheques deposited, an innovative, region-first feature, particularly useful in the UAE.
ENBD Z embedded digital wealth platform
The new app incorporates the bank’s embedded digital wealth platform. This enables customers to invest and grow their wealth from the same app they use for all their everyday banking. This, says Emirates NBD, makes ENBD X unique in the market. The platform allows new investors to instantly open an investment account. Moreover, they can choose from over 11,000 securities and ETFs and 21 global and local markets to invest in. With the platform’s one-of-its-kind Secure Sign feature, customers can view, update and sign investment documents to complete any trade irrespective of its complexity or value, with no need to visit the branch or their relationship manager. Customers can also create personalised watchlists and subscribe to IPOs on the same platform.
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By GlobalDataENBD X: logins and transactions rise by 50%
The bank reports that the new app results in 50% more activity than the previous app, both in terms of logins and transactions.
Marwan Hadi, Group Head, Retail Banking and Wealth Management at Emirates NBD, said: “Over the years, Emirates NBD’s digital banking has consistently and globally been recognised for its superior user experience. With ENBD X, we have taken our mobile banking experience to a whole new level. It adds a wide array of next-generation instant banking services, with many more due over the next few months.”
Pedro Sousa Cardoso, Chief Digital Officer, Retail Banking and Wealth Management, Emirates NBD, added: “ENBD X sets a new standard of excellence for mobile banking in the region and beyond. It is designed to provide customers with a truly enriching banking experience. As a front-runner in digital banking innovation in the MENAT region, Emirates NBD strives to provide its customers with all the information, tools and access they need to fulfil all their everyday banking needs on their fingertips. ENBD X delivers on this promise on being the only financial services app customers need in the UAE and much more.”
