According to GlobalData’s company profile on Citizens Financial Group, Virtual banking assistant was a key innovation area identified from patents. Citizens Financial Group's grant share as of May 2024 was 74%. Grant share is based on the ratio of number of grants to total number of patents.

Predictive financial data management system with interactive gui

A recently granted patent (Publication Number: US11948190B2) describes a system that includes one or more information source systems, a user device, electronic data accounts associated with the user, and a server with an interactive graphical user interface (GUI). The server is designed to link electronic data accounts, monitor transactional data for changes in user spending activity, and generate a user-specific prediction model based on historical user activity and behavior. By analyzing activity patterns and generating notification instructions, including alerts and suggestions, the system aims to predict and address potential problems or deficiencies in linked accounts. The interactive GUI displayed on the user device is dynamically updated to reflect real-time changes in user activity, transactional data, and predicted behavioral activity.

Furthermore, the system can communicate with various information source systems such as point-of-sale systems, financial institutions, and other user devices. It also has the capability to create virtual wallets, virtual cards, and virtual accounts associated with the user. By generating data profiles, user profiles, and personalized notifications, the system aims to provide insights, suggestions, predictions, rewards, and other customized information to the user. Additionally, the system includes a training element to refine the user-specific prediction model and interactive elements for managing electronic funds and creating virtual lines of credit. Overall, the system described in the patent aims to enhance user financial management by leveraging predictive modeling, real-time data analysis, and personalized notifications through an interactive GUI on the user device.

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