Banco Popular North America has introduced a new online banking platform, dubbed Popular Direct, which will offer competitively priced certificates of deposits and a savings account.
The new platform will allow customers to manage their deposit accounts including accessing deposit images, and their account statements from their desktop or mobile.
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By GlobalDataA Popular Direct online account will provide customers a savings account with a minimum of $5,000, competitive rates on certificates of deposit with a minimum opening balance of $10,000, and a customer service centre.
Over the coming 18 months, the bank also plans to offer online checking and other consumer products through the platform.
Banco Popular North America COO Manuel Chinea said: “Over 120 years ago, our bank was founded on the idea of providing access and transparency to financial services as a way to help customers achieve their financial aspirations and financial future. Popular Direct continues to deliver on that promise. This is a platform that is inclusive and can be used by anyone.
“The digital platform creates an enhanced multichannel experience that leverages online and mobile technology while still providing convenient access to our live care center representatives 24/7.”