Citigroup is partnering with Google and
MasterCard to embed Near Field Communication (NFC) technology into
current and future models of Android smartphones.

The NFC-integrated service will be
available for cardholders of Citi’s debit and credit cards range
and can be activated via an app that allows payments on Android
phones.

The NFC-based service is expected to be
released by the end of the year.

Turkey-based Akbank, in which Citi has a
20% stake, rolled out NFC-supported payment options in
2010.

Payments innovation is taking off in
Turkey faster than in CEE and Europe, with three of the big five
private banks – Akbank, Garanti and Yapı Kredi – already offering
NFC payments.

As banks worldwide start
to recover from the economic downturn, IT spending is forecast
to grow by 3.7% to $363.8bn, according to the latest report by
Celent.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.