Cyprus-based Hellenic Bank has selected Backbase’s omni-channel platform to upgrade its digital banking services.

The upgrade will begin with the bank’s public domain landing pages and web content projects, followed by mobile banking.

The technology vendor said that the bank’s next generation of omni-channel architecture will support flexible and cohesive customer-experiences across channels.

Hellenic Bank head of digital banking and innovation said: "We have selected Backbase because they are widely acknowledged by the industry as leaders in developing omni-channel banking solutions; and in creating a seamless experience. Our digital strategy aims to ensure that the user journey remains consistent as we strive to build strong relationships with our customers.”

Backbase CEO Jouk Pleiter added: "It's great to work with Hellenic Bank to develop their digital channels and provide the flexibility and user-experience needed to support their growing customer base."

 

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