Latin America-based investor Adolfo Salume and Mozido, an Austin-based mobile financial services provider, have partnered to launch a new mobile application, EcoSystem, in El Salvador.
As part of the partnership, Salume has made an investment to support expansion of the service and enable his local staff to adopt Mozido’s mobile applications.
The new system provides users with services such as financial management with Constelacion Bank; loyalty programmes, analytics-based offers, shopping, and payment services in retail stores such as Mr. Donut; and mobile cash logistic automation, lending and marketing services a major consumer packaged goods distributors in El Salvador.
Mozido president and chief operating officer Mike Love said Adolfo Salume’s vision to connect mobile services for retailers, CPGs, and banks is the perfect expression of the mobile EcoSystem that they have built to deliver.
"Together our mobile EcoSystem will provide more convenient and lower cost services to the people in El Salvador," Love added.
Salume, who is the chairman and CEO for more than 20 operating companies under Grupo Prologix, said after searching the market Mozido cloud-based solutions were selected for their features like security, scale, pre-built financial, payment, and marketing services, and quick time-to-market.
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By GlobalData"We intend to start in El Salvador but quickly expand with Mozido throughout the Latam region, which is hungry for convenient and cost-effective mobile payment services," Salume added.