National Bank of Abu Dhabi (NBAD) Egypt has deployed CR2’s BankWorld Internet platform, marking launch of its new online banking services.

The recent technology combined with the bank’s soon-to-be-released Mobile App, also provided by CR2, will enable the NBAD Egypt’s to offer an omni-channel experience for its customers.

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Leveraging BankWorld’s Internet and Mobile App solutions, NBAD customers can avail an improved personalised customer experience delivered by a true omni-channel provider.

Additionally, CR2’s internet platform will enable the bank to slash its operational costs by managing all channels from a single point while generating revenue through the launch of targeted and personalised services.

Furthermore, NBAD Egypt will also be able to deliver a host of convenient payment facilities to its customers.

NBAD Egypt Country CEO Ahmed Ismail said: “At National Bank of Abu Dhabi, our vision is to become the world’s best Arab bank and to provide our customers with the advanced functionalities and personalisation that they demand.

“With CR2, we are working alongside a trusted partner who truly understands our dedication to providing the very best omni-channel service banking to our customers. We are excited to be able to bring our brand new internet banking channel to our loyal customers and look forward to also introducing our new mobile app in the very near future.”