Wells Fargo has formally begun testing its voice recognition technology on mobiles that will allow customers to interact with their smartphones.
The move by Wells Fargo comes as many consumers are depending on their smartphones to perform banking operations.
Go deeper with GlobalData
Wells Fargo mobile technology head, Brian Pearce, was quoted by charlotteobserver.com as saying that he was not initially convinced that voice technology would be a big deal in banking.
"But once Wells Fargo was able to bring the voice commands beyond simply moving through the app and into more complicated tasks, he said he was sold.
"It’s not about navigation. It’s not about replacing clicks. The click or the tap is always going to be more efficient than using voice. This is about bringing … powerful interaction," Pearce added.
Having pilot tested the technology on some of its employee’s real accounts, Wells Fargo is now planning to make it available for its 12 million mobile banking customers.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataWells Fargo joins other financial institutions such as US Bank, BofA, Geico, USAA and others, who have started experiments on integrating their mobile apps with voice command technology.
