Australia’s Westpac, the country’s
largest banking group by branches, will reopen a retail branch in
London by the end of 2011 to tap into the expatriate banking
segment.

A spokeswoman for the bank told RBI
that a branch opened in the city on 15 March, focusing on helping
expat customers from Australia and New Zealand manage their
finances.

The cashless branch will also open bank
accounts for those planning to move to Australia.

The move follows the closure of a handful of
retail branches in the late 1990s, although the bank already
operates a corporate office in London and has had a presence in the
city since 1853.

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